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标签:演示设计
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Presenting to Win
In Presenting to Win: Persuading Your Audience Every Time, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences--and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all--and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation--and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. -
演说之禅设计篇
《演说之禅设计篇-完美呈现的设计原则和技巧》,在这本新书《演说之禅设计篇》中,作者又和我们一起分享了如何去设计一个漂亮的幻灯片以及为什么要这样设计的道理。他从设计师的角度讲述了如何把握构思、排版、色彩、图像、图形等基本演示要素,把西方文化和东方美学有机地结合起来,并应用于幻灯片演示设计领域,在演示过程中实现东方美学所倡导的简约和谐。如果说《演说之禅》是告诉我们完美呈现的美好意境是什么,那么这本《演说之禅设计篇》则是为我们架设了一座实现美好意境的彩虹之桥,把这个更悦目、更雅致的幻灯片呈现世界带到了我们面前。
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