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Lessons from the Apprentice
Part entertainment and part "how-to-succeed-in-business", this unique resource will offer powerful lessons in leadership, management, salesmanship...even chutzpah... for aspiring entrepreneurs and ambitious go-getters of all stripes, all pulled from the enormously popular TV show "The Apprentice". The book will explore key business lessons culled from the weekly episodes of the first three seasons of the show. From lessons on effective selling (team Protege's success in the Lemonade stand business, for example) to launching new ventures (Mosaic's bridal shop triumph) to key management tips (team Net Worth's successful effort at Burger King), "Lessons from The Apprentice" provides the real-life, winning secrets to success directly from the TV show that Donald Trump and the winning participants identify and illustrate on air in each show. In addition to the important business and life lessons from the show, the book will recount the fascinating moves which took place on tasks and in the boardroom in a series of entertaining sections titled "Boardroom Maneuvers", "Winning Moves" and "Fatal Errors". Out of these episodes are a gold mine of tips, skills and advice on how to make the right moves in the Boardroom and the business world. And fabulous never-before-seen photos of the cast and tasks will make for entertaining eye candy. -
Donald Trump
On the hugely successful hit reality TV show The Apprentice, Donald Trump tells his contenders that location and pricing are supremely significant. But in his own life, there have been other maxims: Do whatever it takes to win. Don't spare the chutzpah. Always use the superlative. Make everything into an advertisement for yourself. Whatever happens, always claim victory. Following these personal commandments, he has turned bragging, self-inflation, and showing off into competitive advantages that have brought him national and international renown. In Donald Trump: Master Apprentice, best-selling author Gwenda Blair recounts a true-life history with more twists and turns than any television producer could possibly imagine. Towering skyscrapers and glittering casinos, a luxury airline and a football-field-size yacht, steamy affairs and bitter lawsuits, near bankruptcy and stormy feuds -- all this and more are part of the life of Trump. An adaptation and update of her definitive biography, The Trumps, this new book provides fresh material on Donald Trump's brushes with bankruptcy, mammoth construction projects, and ever-expanding place in American life. Drawing on recent interviews with the celebrated real estate magnate, his associates, his rivals, and contestants from his television show, Blair offers new insight into the man who seems to have it all. For the first time, we also get a glimpse of the person who will ultimately decide the fate of the Trump brand: Donald Trump, Jr., the real-life apprentice who hopes to put his own imprint on his father's empire.
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